QUVIVIQ | INSOMNIA DRUG BRAND LAUNCH - 2022
the ASK: Create campaign assets that sleep-deprived people can easily understand showing how QUVIVIQ can help them get the sleep they deserve.
the IDEA: People with insomnia are tired. They need helpful information that’s easy to digest, so we crafted campaign assets that were short, sweet, and to the point.
QUVIVIQ Sleep Tip Videos
Sometimes, all it takes is a few adjustments to your nighttime routine to improve your sleep. Using simple animations, these videos provide practical and effective tips to help folks get the sleep they deserve.
Copy Lead + Content Strategist for QUVIVIQ’s Sleep Tip video series
KEEP IT LIKE CLOCKWORK
WHY SLEEP MATTERS
GIVE STRESS A BREAK
STAY CHILL
REAL TALK WITH DOC
TAKE A GRATITUDE BREAK
OUR FRENEMY, CAFFEINE
LIGHTS OUT DEVICES DOWN
QUVIVIQ Doctor Discussion Guide - Available as an interactive quiz on QUVIVIQ.com and downloadable PDF.
Creative and Strategic Team:
Group Planning Director: Anderson Koeniger | Account Director: Allison Cleary
